More Construction Has Led to Increased Tower Crane Sales

The trend of constructing tall buildings and large houses has increased tower crane sales and the distributors are observing the increased demand, which was badly affected during the recession period. The development of large projects requires large bars of steel and cement in order to build multistory buildings and houses for which using tower crane is essential. This article will discuss some of the factors that lead to an increase in sales and guide you about the usage, features and durability of the product.

Target Market
The target market for tower crane sales is large construction companies and builders. As the population is increasing day by day, the need for new housing projects and buildings is also increasing. Therefore, these tower crane manufacturers are focused on meeting the requirement by reaching to their target market and increasing sales.

After Sales Services
As the demand for constructing new multistory complexes has brought an increase in tower crane sales, the construction equipment agencies are focusing more on promotional campaigns such as the after sales services in order to provide comfort and ease to their clients. This definitely requires trained staff of engineers that can be of good use when needed and can help resolve problems with minimum downtime.

Tower cranes differ in terms of size, quality and price. Price is the major challenge that is presently being faced by the equipment industry. These cranes are very expensive which can have a negative impact on the sales. However, the quality and durability being offered by well-known companies is worth its cost. Chinese brands are however less expensive but does not offer the same quality as provided by these known brands.

There are several tower crane models that have recently been introduced resulting in further increase in sales. Some of these models include QTZ31.5, OTZ63 A, QTZ40, QTZ80 A, QTZ63 B, QTZ100A and several others. These models comprise of slewing self-climbing, trolley travel, horizontal jib frame, and novel structure.

These tower cranes are being used worldwide and it has been observed the there is awareness among both developed and underdeveloped countries regarding the recent technology being used in its development. However, there is a misconception that lower price of a product result in higher sales. This might be true for some products, however in case of these cranes it is the quality and durability that matters the most. Thus, the manufacturers and agencies should focus more on the quality side rather than the price in order to increase sales. Furthermore, government should also take a step forward and invest more on such equipments in order to improve the infrastructure of the state.